TUI is adding five hotels to its TUI BLUE portfolio for UK customers in Croatia, Madeira and Egypt, across summer 2027 and summer 2028.
TUI BLUE Diane in Croatia and TUI BLUE Calheta Beach in Madeira join for summer 2027. In Egypt, TUI BLUE Vistamar and TUI BLUE Makadi Oasis also join in summer 2027, with TUI BLUE Palace Sharm following in summer 2028.
The new hotels give agents more TUI BLUE options for different customers. There is an adults-only Red Sea hotel with a private beach, a family resort with free waterpark entry and a beachfront hotel on one of Madeira’s rare sandy beaches.
TUI BLUE has more than 100 hotels worldwide
TUI BLUE has more than 100 hotels worldwide. Along with Sensatori by TUI BLUE and Holiday Village, it’s one of TUI’s most popular own hotel brands with British holidaymakers. Every TUI BLUE hotel has BLUE Guides on site, and the BLUE App gives guests hotel information, local tips and access to hundreds of free activities.
TUI BLUE Diane, Brač, Croatia (summer 2027) This will be the fifth TUI BLUE hotel in Croatia. It sits right on a pebble beach and is a short walk from Supetar’s harbour, shops and restaurants. It opens with around 120 rooms, growing to 155 from 2028. There’s a seafront pool, an all inclusive restaurant with a sea view terrace and weekly themed dinners, and some rooms and suites have plunge pools or access to shared pools. Lead in price: from £883 per person, family of four, all inclusive, London Gatwick, July.
TUI BLUE Calheta Beach, Madeira (summer 2027) This 153 room hotel has something few Madeira hotels can offer, a beach right outside the door. It sits between sheltered lagoons and the Atlantic on the island’s sunny southwest coast. There’s a sea view pool, three restaurants, a spa and evening entertainment, and it’s a good base for customers who want to explore Madeira’s mountains and walking routes. Lead in price: from £1,245 per person, two adults, all inclusive, Manchester, June.
TUI BLUE Vistamar, Safaga, Hurghada region, Egypt (summer
TUI BLUE Vistamar, Safaga, Hurghada region, Egypt (summer 2027) An adults-only hotel with a 300 metre private sandy beach, two pools, three restaurants, four bars, daily watersports and a spa. Swim up rooms are available. Lead in price: from £1,048 per person, two adults, all inclusive, East Midlands, July.
TUI BLUE Makadi Oasis, Hurghada region, Egypt (summer 2027) A family hotel with four pools, family activities and a private sandy beach about five minutes away. Entry to a nearby waterpark with more than 50 slides is included, with a free shuttle there and back. Lead in price: from £873 per person, family of four, all inclusive, London Luton, July.
TUI BLUE Palace Sharm, Sharm El Sheikh, Egypt (summer 2028) This hotel adds more choice in one of Egypt’s best known Red Sea resorts, which is popular for its warm weather, beaches, coral reefs, diving and snorkelling.
All prices include flights, accommodation, overseas transfers and 23kg of hold baggage per person.
Chris Logan, TUI UK’s Commercial Director, said: TUI
Chris Logan, TUI UK’s Commercial Director, said: “TUI BLUE is one of our strongest brands with UK customers, and these five hotels give agents even more to sell across Europe and the Red Sea.
“Whether a customer wants an adults-only escape in Egypt, a family holiday with a free waterpark or a beachfront break in Madeira, there’s a TUI BLUE to match. Because we take care of so much of the experience ourselves, from our own hotels to flights, kids’ clubs, activities and experiences, agents can book with confidence knowing their customers are looked after from start to finish.”
TUI BLUE hotels are built around personalised holidays. They combine the ease of a modern resort with food inspired by the destination, local experiences, wellness and lots of activities. Guests can do as much or as little as they like.
TUI Group owns more than 460 hotels and resorts and works across the whole holiday journey, including airlines, tour operators, travel stores,
